Description
First discussion: Kanga Coolers is a Shark Tank success story and their business is currently thriving. Please watch their Shark Tank pitch video (via link below) and discuss the following:
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Two discussions
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1) What is their unique value proposition?
2) How compelling is that proposition to you?
3) What do you think their primary marketing tool is? NOTE: This will require that you visit their website and search for them on social media sites.
Kanga Coolers Shark Tank video
Second discussion:
Why are you interested in international business?
What do you know about cultural values and cultural diversity?
