Description
Tasks
Choose a healthcare related business that you might like to use for your course project this semester.
This business can be for-profit or nonprofit.
Businesses can be a hospital, clinic, pharmacy, gyms, free clinic, dentist office, health food store, spa, mental health counseling office etc.
No one can choose the same organization as the student example.
Use the SWOT Worksheet
Using the worksheet answer the questions for the four areas of a SWOT analysis.
Complete the SWOT matrix after you have answered the questions.
After you have completed an analysis of your business, write a summary of the findings. This will allow you to make future decision on the strategies your business should take for potential growth.
Criteria
You will be successful in this activity is you can:
Objectives/Criteria
Inadequate
0 point
Needs improvement
4 points
Meets Expectations
6 points
Exceeds Expectations
8 points
SWOT Analysis
Analysis not present or inadequate.
Analysis is present, but not relevant or lacked details. Only some questions were addressed or matrix not complete.
Relevant analysis, matrix completed, and all questions answered. The summary was sufficient.
Detailed analysis of each question and critical thinking used in the solution for each question.
Objectives/Criteria
Inadequate
0 point
Needs improvement
1 point
Meets Expectations
1.5 point
Exceeds Expectations
2 point
Grammar and spelling
Major issues with grammar and spelling. Not presented in proper format
Few (3-4) errors detected in grammar and spelling or formatting.
Appropriate language was used with 1-2 errors. Document formatted for easy reading.
Proper format with no errors in grammar and spelling.
Unformatted Attachment Preview
SWOT Analysis
Choose a healthcare business that you might like to use for your course project this semester.
This business can be for-profit or nonprofit. To help you decide if your proposed business can be
viable, you need to do a SWOT Analysis (SWOT stands for Strengths, Weaknesses,
Opportunities, and Threats).
Type of Business:
What kind of health related business or non-profit organization is this?
Strengths:
1. What does your business do well?
2. Is your business strong in its market? (support with evidence)
3. Does your business have a strong sense of purpose and the culture to support that purpose?
Weaknesses:
1. What does your business do poorly?
2. What problems could be avoided?
3. Are there any potential financial difficulties?
Opportunities:
1. Are industry tends moving upward?
2. Do new markets exist for your products or services?
3. Are there any new technologies you can exploit?
Threats:
1. Who are your competitors?
2. What are competitors doing well?
3. What obstacles do you face?
4. Are there troubling changes in your business environment (technologies, laws, and
regulations)?
SWOT Matrix
Strengths:
Weaknesses:
1.
1.
2.
2.
3.
3.
Opportunities:
Threats:
1.
1.
2.
2.
3.
3.
4.
In the summary list the findings:
1. What are the strategies or plans for growth?
2. What changes need to be made to reduce the threats to the company?
Purchase answer to see full
attachment
