Description
Using the work you completed for Parts, I, II, and III with your CLC group to inform your analysis for the following in a paper (500–750-words).Analyze the significance of these three matrices regarding their relevance for strategic planning. Include a description of the key information for each of the three matrices.Discuss how the information from your analysis will influence your recommendations for strategy selection, planning, and implementation.In preparation for the final submission of the assignment, without prematurely determining and formalizing strategic goals and objectives, begin thinking about possible strategies to capitalize and add value to the organization based on the analysis of this information.DeliverablesSubmit a Word document to the digital classroom.All analysis in the paper should be substantiated with a minimum of five relevant and credible sources in support of your content. Credible sources need to be relevant to the assessment and can include GCU Library databases, corporate websites and peer-reviewed sources, or those provided in the topic Resources.Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
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SPACE Matrix
The Strategic Position and Action Evaluation (SPACE) Matrix is a matching instrument
which utilize two axes and four quadrants with the objective to disclose if aggressive,
conservative, defensive, or competitive strategies are the best applicable for a specified
corporation (David et al., 2020). The axes of the SPACE Matrix signify two internal analyses,
which entails the financial position and competitive position, and two external analyses, entailing
the stability position and industry position (David et al., 2020). Given our SPACE analysis for
Southwest Airlines, Co., the company ought to pursue an aggressive strategy. The company’s
aggressive strategy is positioned amongst its financial position and industry. The company has a
competitive position in the industry to improve its market share. It is suggested Southwest
Group 1E 2
Airlines, Co. utilize its internal abilities for its market growth, including the attainment of
competitor corporations or assimilation with other corporations, as well as the market infiltration
approaches containing a concentrated marketing operation and low-cost expense leadership
standard to benefit a greater market segment.
Grand Matrix
Group 1E 3
Quantitative Strategic Planning Matrix
Group 1E 4
Resources
Borgwardt, E., Nichols, C. M., & Preston, A. (Eds.). (2021). Rethinking American grand
strategy. Oxford University Press.
David, F. R., David, F. R., & David, M. E. (2020). Strategic management concepts and cases:
A competitive advantage approach (17th ed.). Pearson Education. ISBN-13:
9780135203699
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Space, Grand, and QSP Matrices Analysis – Rubric
Significance of the SPACE, Grand Strategy, and QSPM Matrices
12 points
Criteria Description
Discuss the matrices and their relevance for strategic planning including the key
information from each.
5. Target
12 points
Discussion of the matrices and their relevance for strategic planning including the
key information from each is thoroughly presented. Description is comprehensive
and insightful with exceptional supporting details.
4. Acceptable
10.44 points
Discussion of the matrices and their relevance for strategic planning including the
key information from each is clear and coherent. Explanation is supported with
relevant supporting details.
3. Approaching
9.48 points
Discussion of the matrices and their relevance for strategic planning including the
key information from each is adequate. Explanation is somewhat limited and lacks
some essential details or clarity.
2. Insufficient
8.88 points
Discussion of the matrices and their relevance for strategic planning including the
key information from each is inadequate. Explanation is weak and missing relevant
supporting details.
1. Unsatisfactory
0 points
Discussion of the matrices and their relevance for strategic planning including the
key information from each is not present.
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Recommendations for Strategy Selection, Planning, and Implementation
Criteria Description
5. Target
12 points
An explanation of how information from each of the matrices will influence
recommendations for strategy selection, planning, and implementation is
thoroughly presented. Description is comprehensive and insightful with exceptional
supporting details.
4. Acceptable
10.44 points
An explanation of how information from each of the matrices will influence
recommendations for strategy selection, planning, and implementation is clear and
coherent. Explanation is supported with relevant supporting details.
3. Approaching
9.48 points
An explanation of how information from each of the matrices will influence
recommendations for strategy selection, planning, and implementation is adequate.
Explanation is somewhat limited and lacks some essential details or clarity.
2. Insufficient
8.88 points
An explanation of how information from each of the matrices will influence
recommendations for strategy selection, planning, and implementation is
inadequate. Explanation is weak and missing relevant supporting details.
1. Unsatisfactory
0 points
An explanation of how information from each of the matrices will influence
recommendations for strategy selection, planning, and implementation is not
present.
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12 points
Research Sources
4 points
Criteria Description
(quantity, relevancy, and credibility of peer reviewed or professional and academic
sources)
5. Target
4 points
Source relevance is applicable and appropriate in all instances and sparks interest
in the reader to pursue further investigation. References from more than the
minimum number of credible scholarly resources are used. All assessment is
supported with credible sources.
4. Acceptable
3.48 points
Source relevance is applicable and appropriate in all instances. References of the
required number of credible resources are used and analysis in the paper is
supported.
3. Approaching
3.16 points
Source relevance is mostly applicable and appropriate. References from the
required number of credible resources are used, but are not credible. (All analysis
in the paper is not supported.)
2. Insufficient
2.96 points
Source relevance is vague or inconsistent. References from the minimum number
of required credible resources are not used.
1. Unsatisfactory
0 points
Sources are not used or cited as required in the assignment instructions. Credible
sources are not used.
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Thesis, Position, or Purpose
2.8 points
Criteria Description
Communicates reason for writing and demonstrates awareness of audience.
5. Target
2.8 points
The thesis, position, or purpose is persuasively developed throughout and skillfully
directed to a specific audience.
4. Acceptable
2.44 points
The thesis, position, or purpose is clearly communicated throughout and clearly
directed to a specific audience.
3. Approaching
2.21 points
The thesis, position, or purpose is adequately developed. An awareness of the
appropriate audience is demonstrated.
2. Insufficient
2.07 points
The thesis, position, or purpose is discernable in most aspects but is occasionally
weak or unclear. There is limited awareness of the appropriate audience.
1. Unsatisfactory
0 points
The thesis, position, or purpose is not discernible. No awareness of the appropriate
audience is evident.
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Development, Structure, and Conclusion
3.2 points
Criteria Description
Advances position or purpose throughout writing; conclusion aligns to and evolves
from development.
5. Target
3.2 points
The thesis, position, or purpose is coherently and cohesively advanced throughout.
The progression of ideas is coherent and unified. A convincing and unambiguous
conclusion aligns to the development of the purpose.
4. Acceptable
2.78 points
The thesis, position, or purpose is logically advanced throughout. The progression
of ideas is coherent and unified. A clear and plausible conclusion aligns to the
development of the purpose.
3. Approaching
2.53 points
The thesis, position, or purpose is advanced in most aspects. Ideas clearly build on
each other. Conclusion aligns to the development of the purpose.
2. Insufficient
2.37 points
Limited advancement of thesis, position, or purpose is discernable. There are
inconsistencies in organization or the relationship of ideas. Conclusion is simplistic
and not fully aligned to the development of the purpose.
1. Unsatisfactory
0 points
No advancement of the thesis, position, or purpose is evident. Connections
between paragraphs are missing or inappropriate. No conclusion is offered.
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Evidence
2 points
Criteria Description
Selects and integrates evidence to support and advance position/purpose; considers
other perspectives.
5. Target
2 points
Comprehensive and compelling evidence is included. Multiple other perspectives
are integrated effectively.
4. Acceptable
1.74 points
Specific and appropriate evidence is included. Other perspectives are integrated.
3. Approaching
1.58 points
Relevant evidence that includes other perspectives is used.
2. Insufficient
1.48 points
Evidence is used but is insufficient or of limited relevance. Simplistic explanation or
integration of other perspectives is present.
1. Unsatisfactory
0 points
Evidence to support the thesis, position, or purpose is absent. The writing relies
entirely on the perspective of the writer.
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Mechanics of Writing
2 points
Criteria Description
Includes spelling, capitalization, punctuation, grammar, language use, sentence
structure, etc.
5. Target
2 points
No mechanical errors are present. Skilled control of language choice and sentence
structure are used throughout.
4. Acceptable
1.74 points
Few mechanical errors are present. Suitable language choice and sentence
structure are used.
3. Approaching
1.58 points
Occasional mechanical errors are present. Language choice is generally
appropriate. Varied sentence structure is attempted.
2. Insufficient
1.48 points
Frequent and repetitive mechanical errors are present. Inconsistencies in language
choice or sentence structure are recurrent.
1. Unsatisfactory
0 points
Errors in grammar or syntax are pervasive and impede meaning. Incorrect language
choice or sentence structure errors are found throughout.
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Format/Documentation
2 points
Criteria Description
Uses appropriate style, such as APA, MLA, etc., for college, subject, and level;
documents sources using citations, footnotes, references, bibliography, etc.,
appropriate to assignment and discipline.
5. Target
2 points
No errors in formatting or documentation are present. Selectivity in the use of
direct quotations and synthesis of sources is demonstrated.
4. Acceptable
1.74 points
Appropriate format and documentation are used with only minor errors.
3. Approaching
1.58 points
Appropriate format and documentation are used, although there are some obvious
errors.
2. Insufficient
1.48 points
Appropriate format is attempted, but some elements are missing. Frequent errors
in documentation of sources are evident.
1. Unsatisfactory
0 points
Appropriate format is not used. No documentation of sources is provided.
Total 40 points
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