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Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeRequirements
Ratings
Pts
50 to >40.0 pts
Meets Expectation
The Capstone includes all of the
required components, as specified
in the assignment, including the
following sections: Introduction,
Assessment, Recommendations,
and Conclusion.
40 to >30.0 pts
Approaches
Expectation
The Capstone
includes most of
the required
components, as
specified in the
assignment.
30 to >20.0 pts
Below Expectation
The Capstone
includes some of
the required
components, as
specified in the
assignment.
20 to >0 pts
Limited Evidence
The Capstone
includes few of the
required
components, as
specified in the
assignment.
65 to >52.0 pts
Meets Expectation
Demonstrates strong or
adequate knowledge of
program content; correctly
represents knowledge from the
readings and sources.
52 to >39.0 pts
Approaches
Expectation
Some significant but not
major errors or
omissions in
demonstration of
knowledge.
39 to >26.0 pts
Below Expectation
Major errors or
omissions in
demonstration of
knowledge.
26 to >0 pts
Limited
Evidence
Fails to
demonstrate
knowledge of the
materials.
50 pts
This criterion is linked to a
Learning OutcomeContent
65 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeIntroduction
This criterion is linked to a
Learning
OutcomeAssessment:
Environmental
Ratings
45 to >36.0 pts
Meets Expectation
Demonstrates strong or
adequate knowledge of
the proposed project and
assessment of its
alignment with the
organization’s mission
statement.
36 to >27.0 pts
Approaches
Expectation
Some significant but
not major errors or
omissions in
demonstration of
knowledge or
assessment of
alignment.
55 to >44.0 pts
Meets Expectation
Demonstrates strong or
adequate knowledge of the
materials and assessment of its
alignment with the
organization’s mission
statement.
44 to >33.0 pts
Approaches
Expectation
Some significant but
not major errors or
omissions in
synthesis or
assessment.
Pts
27 to >18.0 pts
Below Expectation
Major errors or
omissions in
demonstration of
knowledge or
assessment of
alignment.
18 to >0 pts
Limited Evidence
Fails to demonstrate
knowledge of the
materials or assess
alignment of the project
with the organization’s
mission statement.
33 to >22.0 pts
Below Expectation
Some significant but
not major errors or
omissions in
synthesis or
assessment.
22 to >0 pts
Limited Evidence
Fails to properly
assess
environmental
factors.
45 pts
55 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeAssessment:
Market Analysis
This criterion is linked to a
Learning
OutcomeAssessment:
SWOT Analysis
Ratings
Pts
55 to >44.0 pts
Meets Expectation
Demonstrates strong or
adequate synthesis of
program content in creation
and assessment of market
analysis.
44 to >33.0 pts
Approaches Expectation
Some significant but not
major errors or omissions
in creation or assessment
of market analysis.
33 to >22.0 pts
Below Expectation
Major errors or
omissions in creation
or assessment of
market analysis.
22 to >0 pts
Limited
Evidence
Fails to
properly create
or assess
market analysis.
55 pts
55 to >44.0 pts
Meets Expectation
Demonstrates strong or
adequate synthesis of
program content in creation
and assessment of SWOT
analysis.
44 to >33.0 pts
Approaches Expectation
Some significant but not
major errors or omissions
in creation and assessment
of SWOT analysis.
33 to >22.0 pts
Below Expectation
Major errors or
omissions in creation
and assessment of
SWOT analysis.
22 to >0 pts
Limited
Evidence
Fails to
properly create
or assess
SWOT
analysis.
55 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
Ratings
Pts
This criterion is linked to a
Learning
OutcomeRecommendations
70 to >56.0 pts
Meets Expectation
Demonstrates strong or
adequate synthesis of
program content in
recommendations presented,
including strategies for
attracting healthcare
professionals and strategic
plans or initiatives.
56 to >42.0 pts
Approaches
Expectation
Some significant but
not major errors or
omissions in synthesis
or recommendations.
42 to >28.0 pts
Below Expectation
Major errors or
omissions in
synthesis or
recommendations.
28 to >0 pts
Limited Evidence
Fails to properly
synthesize program
content to present
recommendations.
70 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
Ratings
Pts
This criterion is linked to a
Learning
OutcomePresentation
20 to >16.0 pts
Meets Expectation
Demonstrates strong or
adequate communication
using the chosen
presentation approach
(proposal or slideshow).
16 to >12.0 pts
Approaches Expectation
Some significant but not
major errors or omissions
in communication using
the chosen presentation
approach.
20 to >16.0 pts
Meets Expectation
Cites and integrates at
least ten credible sources.
16 to >12.0 pts
Approaches
Expectation
Cites and integrates 89 credible sources.
12 to >8.0 pts
Below Expectation
Major errors or
omissions in
communication using
the chosen presentation
approach.
8 to >0 pts
Limited
Evidence
Fails to
communicate in
the chosen
presentation
approach.
20 pts
8 to >0 pts
Limited Evidence
Cites and integrates 5
or fewer credible
sources.
20 pts
This criterion is linked to a
Learning OutcomeSources
12 to >8.0 pts
Below Expectation
Cites and integrates 67 credible source.
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeApplication of
Source Material
Ratings
20 to >16.0 pts
Meets Expectation
Sources well or adequately
chosen to provide substance and
perspectives on the issue;
knowledge from the course
linked properly to source
material.
16 to >12.0 pts
Approaches
Expectation
Some significant but
not major problems
with selection and
linkage of sources.
Pts
12 to >8.0 pts
Below
Expectation
Major problems
with selection and
linkage of sources.
8 to >0 pts
Limited Evidence
Source selection is
seriously flawed; no
linkage to
knowledge from the
course.
20 pts
This criterion is linked to a
Learning
OutcomeOrganization
45 to >36.0 pts
Meets Expectation
Project is clearly
organized and well
written. Conforms to
project
requirements.
36 to >27.0 pts
Approaches Expectation
Small number of
significant but not major
flaws in organization and
writing. In a minor way
does not conform to
project requirements.
27 to >18.0 pts
Below Expectation
Major problems in
organization and
writing. In a significant
way does not conform
to project requirements.
18 to >0 pts
Limited Evidence
Project is not well
organized or well
written. Does not
conform to project
requirements.
45 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeGrammar and
Style
Ratings
25 to >20.0 pts
Meets Expectation
Strong sentence and
paragraph structure; few
or no minor errors in
grammar and spelling;
appropriate writing style;
clear and concise with no
unsupported comments.
20 to >15.0 pts
Approaches
Expectation
Small number of
significant but not
major errors in
grammar and
spelling; generally
appropriate writing.
15 to >10.0 pts
Below Expectation
Inconsistent to
inadequate sentence and
paragraph development;
work needed on
grammar and spelling;
does not meet program
expectations.
Pts
10 to >0 pts
Limited Evidence
Poor quality;
unacceptable in terms
of grammar and/or
spelling; inappropriate
writing style that
interferes with clarity.
25 pts
Providing Health Services in a Rural Community: A Report on Project
Feasibility RUBRIC
Criteria
This criterion is linked to a
Learning
OutcomeDemonstrates
proper use of APA style
Total Points: 550
Previous
Ratings
25 to >20.0 pts
Meets Expectation
Project contains proper
APA 7 formatting, with
no more than one
significant error.
20 to >15.0 pts
Approaches
Expectation
Few errors in APA 7
formatting, with no
more than two to three
significant errors.
15 to >10.0 pts
Below Expectation
Significant errors in
APA 7 formatting,
with four to five
significant errors.
Pts
10 to >0 pts
Limited Evidence
Numerous errors in
APA 7 formatting,
with more than five
significant errors.
25 pts
Option #2: Providing Health Services in a Rural
Community: A Report on Project Feasibility
Providing healthcare services to residents in rural areas has presented increased
challenges that include access and cost. For your capstone project, you will create a
proposal that focuses on Yoakum Community Hospital, located in Yoakum, Texas.
Yoakum Community Hospital would like to offer a comprehensive satellite clinic, mobile
health unit, or a new service/product line. You will present your proposal to the board of
directors to guide them in determining the feasibility of opening a satellite clinic, mobile
health unit, or a new service/product line as part of a strategic initiative for their annual
strategic management planning process. Read the full CASE STUDY BELOW (PAGE 3)
Your report should be organized according to the following structure and contain the
elements described:




Introduction: This is where you introduce your audience to what this report
will cover:
o Description of YCH and potential project
o Discussion of whether the organization’s mission, vision, and goals
support the project.
Assessment: This is your evaluation of various factors that affect the
feasibility and development of the project:
o Internal and external stakeholders involved and their buy-in for this
project
o Internal and external environmental challenges (e.g., access for
consumers, medical equipment, technology, community
involvement required)
o A market analysis
o A SWOT, PEST, or SOAR analysis
o Attracting quality healthcare personnel
Recommendations and Implementation: This is where you detail your
recommendations and strategies for implementation. Your recommendations
should be based directly on what you outlined in your assessment:
o Feasibility for development of a satellite clinic or new service line
o Value-adding support and resources (e.g., equipment, technology)
o Discuss strategic initiatives
o Short- and long-term plans for implementation of strategic
initiatives
o Brief discussion of how you will evaluate and benchmark this
project.
Conclusion: This brief summary should pull together your assessment and
recommendations and leave the audience with a clear sense of what can be
done.
Your well-written report should meet the following requirements:




Be 8-10 pages in length, not including the cover or reference pages or
appendices.
Include the strategic thinking maps and content you created for the earlier
module assignments. They may be added to the Appendix section.
Be formatted according to APA 7
Provide support for your statements with full APA 7 in-text citations from a
minimum of ten (10) —credible, reputable sources, peer-reviewed or industry
resources.
five of these references must be from outside sources and
five may be from course readings, lectures, and textbooks.
The CSU Global Library is a good place to find these references.
Use the link provided in the navigation panel to access the CSU
Global Library.
Include the market analysis diagram and SWOT, PEST, or SOAR analysis
diagram in the Appendix, but present your narrative discussion of these in the
Assessment section of your report.
o
o
o

CASE STUDY
Strategic Management in Healthcare
Capstone Project Case Study Information (Option #2)
Providing healthcare services to residents in rural areas presents increased challenges,
including
access and cost. For your capstone project, you will create a proposal that focuses on
Yoakum Community Hospital is located in Yoakum, Texas. Yoakum Community
Hospital
would like to offer the following to the community:
• a satellite clinic
• mobile health unit
• a new service/product line
You will choose one of the above for your proposal. You will present your proposal to
the board
of directors to guide them in determining the feasibility of opening a satellite clinic,
mobile
health unit, or a new service/product line as part of a strategic initiative for their
annual strategic
management planning process.
The rural community where Yoakum Community hospital is located is similar to
many rural
communities across the country with a depressed local economy, barriers to healthcare
access,
and difficulty in attracting and retaining healthcare providers.
General information about Yoakum Community Hospital can be found here:
https://www.yoakumhospital.org/
Statistical information regarding age ranges, income, education, and housing can be
found here: https://datausa.io/profile/geo/lavaca-county-tx
The needs assessment document for Yoakum Community Hospital can be found here:
https://www.yoakumhospital.org/wp-content/uploads/2022/04/Yoakum-CommunityHospital-2022-CHNA-and-Implementation-Plan-Report-FINAL-March-2022.pdf

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