Description
GLOBAL MARKET STRATEGIES
Assignment Overview
U.S. Exports and Imports
Finding the right country markets for export and those for import is a challenge for companies doing international business. There are many government, private, and public websites and databases that provide rich information on countries. This is your opportunity to use government and organization databases.
Case 4 Resources
Types of Tariffs (2021)
What is Importing and Exporting? (2020)
How Importing and Exporting Impacts the Economy (2020)
Strong Dollar: Advantages and Disadvantages (2020)
Trade and COVID-19 (2021)
Case Assignment
Begin with the U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S. Exporters. Randomly select a commodity (they are all presented in numbers). Click Map, Time Series, and Unit Price to find required data to complete the table.
U.S. Export Commodity
Top 5 Countries by Value
Country
Value $USD
1
2
3
4
5
3-Year Market Value
Year20xx
Year20xx
Year20xx
$
$
$
Highest and Lowest Prices
Country
Value $USD
Highest
Lowest
SOURCE: U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S. Exporters
Describe the importance of this data for a U.S. company looking to export the commodity. (1/2 page) Research Required.
Using World Bank: World Integrated Trade Solution (WITS), research the top two countries and the country with the highest price from the table above to learn about tariffs for U.S. exports in the commodity category. From the WITS page, select “United States” and then “United States Tariff Schedule,” then select the first country to complete the table below. Find the category that reflects the commodity chosen.
U.S. Export Commodity
MFN (Most Favored Nation) Tariff
Applied Tariff
#1
#2
Highest
SOURCE: World Bank: World Integrated Trade Solution
Explain what is meant by MFN (Most Favored Nation) Tariff and Applied Tariff and how they affect exporting. (1/2 page) Research Required.
Let us turn our attention to U.S. imports during COVID using the World Bank’s Database on COVID-19 Trade Flows and Policies. Research in Medical Supplies or Food Products. Select “Information by Country Pair.”
Top right: Select United States
Select/Click: One Product
Complete the table for the top 5 exporters. NOTE: you can sort the tables from highest to lowest dollars or market share.
Main Exporters of
To United States
Exports (USD thousands)
Market Share %
SOURCE: World Bank Database on COVID-19 Trade Flows and Policies
Research news reports from 2020 and share how important this export was to the United States during the pandemic. Share information about shortages of this product. (1/2 page) Research Required.
No quotations are permitted in this paper. Each paragraph (except the introduction and conclusion) must contain at least one in-text citation.
Since you are engaging in research, be sure to cite and reference the sources in APA format. NOTE: failure to use research with accompanying citations to support content will result in reduced scoring “Level 2-Developing” on the grading rubric.
The paper should be written in the third person; this means words like “I”, “we”, and “you” are not appropriate. Refer to yourself in third-person as “manager” or you can write about what the “project team” will do, rather than saying “I” and “we.”
Assignment Expectations
Use the attached APA-formatted template (BUS401 Case4) to create your submission.
The template is set up in APA 7: double-spacing, font, margins, headings, page breaks, APA help links.
Your submission will include:
Unformatted Attachment Preview
1
BUS401 Case 1
Your Name
Trident University International
BUS401 International Business
Due Date
BUS401 Case 1
2
BUS401 Case 1
Remember to always indent the first line of a paragraph (use the tab key) or paragraph
formatting (see below). The introduction should be short (2-3 sentences). The margins, font size,
spacing, and font type (bold or plain) are set in APA format. While you may change the names of
the headings, do not change the formatting or style of font except as specified below. This
template uses Times New Roman 12-point. You may also use: Calibri (11), Arial (11), Georgia
(11) or Lucida Sans Unicode (10). No quotations are permitted in this paper. Each paragraph
(except the introduction and conclusion) must contain at least one in-text citation. Since you are
engaging in research, be sure to cite and reference the sources in APA format. NOTE: failure to
use research with accompanying citations to support content will result in reduced scoring
“Level 2-Developing” on the grading rubric. This is a professional paper; not a personal one
based on feelings. It must be written in the third person; this means words like “I”, “we”, and
“you” are not appropriate.
Export Analysis
Begin with the U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S.
Exporters. Randomly select a commodity (they are all presented in numbers). Click Map, Time
Series and Unit Price to find required data to complete the table.
U.S. Export Commodity
Top 5 Countries by Value
3-Year Market Value
Highest and Lowest
Prices
Country
Value $USD
Country
Year20xx
$
Value $USD
1
2
3
4
5
Year20xx
$
Highest
Lowest
Year20xx
$
BUS401 Case 1
3
SOURCE: U.S. Census Bureau’s Global Market Finder: An Interactive Tool for U.S.
Exporters
Describe the importance of this data for a U.S. company looking to export the
commodity. (1/2 page) Research Required.
Tariff Analysis
Using World Bank: World Integrated Trade Solution (WITS), research the top two
countries and the country with the highest price from the table above to learn about tariffs for
U.S. exports in the commodity category. From the WITS page, select “United States” and then
“United States Tariff Schedule,” select the first country to complete the table below. Find the
category that reflects the commodity chosen.
U.S. Export Commodity
MFN (Most Favored Nation)
Tariff
Applied Tariff
#1
#2
Highest
SOURCE: World Bank: World Integrated Trade Solution
Explain what is meant by MFN (Most Favored Nation) Tariff and Applied Tariff and
how they affect exporting. (1/2 page) Research Required.
U.S. Imports and COVID
Let us turn our attention to U.S. imports during COVID using the World Bank’s
Database on COVID-19 Trade Flows and Policies. Research in Medical Supplies or Food
Products. Select “Information by Country Pair.”
Top right: Select United States
Select/Click: One Product
Complete the table for the top 5 exporters. NOTE: you can sort the tables from highest to
lowest dollars or market share.
BUS401 Case 1
4
Main Exporters of
Exports (USD thousands)
To United States
Market Share %
SOURCE: World Bank Database on COVID-19 Trade Flows and Policies
Research news reports from 2020 and share how important this export was to the United
States during the pandemic. Share information about shortages of this product. (1/2 page)
Research Required.
Conclusion
Add some concluding remarks: 2 to 3-sentence conclusion.
BUS401 Case 1
5
References
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Begin your reference list on a new page.
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The word References should be centered and bold at the top of the page.
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For each author, list the last name first followed by the initials for their first and middle
names.
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•
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your entry and then click “Paragraph” on the HOME tab to create the “hanging indent.”
APA has a handout for the most common types of references.
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