Description
The Essay is the bringing together the research done, the arguments developed, and conclusions drawn in support of the Research Statement, originally developed (or changed as project progressed). It is a business communication tool designed to sell your ideas and recommendations to your superiors. Based on your approved proposal, write and submit an essay which has the following elements: 1) Arguments which support and defend the Research Statement. These arguments need to: i. Be well organized and flow from a logical start to a strong conclusion. They also need to demonstrate the significance and important in a global business perspective. ii. Clearly supports, defends or justifies the research statement as present. iii. Be objective – demonstrating that you have thought about this issue from several points of view. iv. Be analytical and show your abilities to develop clearly superior ideas and an originality of thinking. v. Include solid evidence which demonstrates a breadth, depth and synergy of research and thinking about this topic.
