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المملكة العربية السعودية
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
College of Administrative and Financial Sciences
Assignment 1
Public Management (MGT 324)
Due Date: 9th March 2024 @ 23:59
Course Name: Public Management
Student’s Name:
Course Code: MGT324
Student’s ID Number:
Semester: Second
CRN:
Academic Year:2023-24
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: XX / 10
Level of Marks: High/Middle/Low
General Instructions – PLEASE READ THEM CAREFULLY
•
•
•
•
•
•
•
•
The Assignment must be submitted on Blackboard (WORD format only) via the
allocated folder.
Assignments submitted through email will not be accepted.
Students are advised to make their work clear and well-presented; marks may be reduced
for poor presentation. This includes filling in your information on the cover page.
Students must mention the question number clearly in their answers.
Late submissions will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other
resources without proper referencing will result in ZERO marks. No exceptions.
All answers must be typed using Times New Roman (size 12, double-spaced) font. No
pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Learning Outcomes:
1. Define the fundamental theories of public sector management. (LO1.1)
2. Describe the simple and complex issues pertaining to public management (LO1.2)
Assignment Question(s)
(Marks 10)
Part 1
1. Effective management of human resources in public administration requires the
incorporation of human resources development and continuous strategic planning for
selecting “the right person for the right job”. Discuss your answer in about 500 words.
(5 Marks)
Part 2
Critical Thinking Question
Managing Human Resources is critical in changing the role of the State and public
sector policies. In light of this discuss the role of human resource management for effective
public administration.
Limit your answer to about 500 words. (5 Marks).
It is mandatory to include at least two scholarly journal articles in your answer.
Answers
1. Answer2. Answer3. Answer4. Answer
المملكة العربية السعودية
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
College of Administrative and Financial Sciences
Assignment 1 MGT403 (2nd Term 2023-2024)
Deadline: 09/03/2024 @ 23:59
(To be posted/released to students on BB anytime in Week 4)
Course Name: Knowledge Management
Course Code: MGT-403
Student’s Name:
Semester: 2nd
CRN:
Student’s ID Number:
Academic Year: 2023-2024, 2nd Term
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: /10
Level of Marks: High/Middle/Low
Instructions – PLEASE READ THEM CAREFULLY
• This assignment is an individual assignment.
• Due date for Assignment 1 is by the end of Week 7 (09/03/2024)
• The Assignment must be submitted only in WORD format via allocated folder.
• Assignments submitted through email will not be accepted.
• Students are advised to make their work clear and well presented; marks may be
reduced for poor presentation. This includes filling your information on the cover page.
• Students must mention question number clearly in their answer.
• Late submission will NOT be accepted.
• Avoid plagiarism, the work should be in your own words, copying from students or
other resources without proper referencing will result in ZERO marks. No exceptions.
• All answered must be typed using Times New Roman (size 12, double-spaced) font.
No pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
المملكة العربية السعودية
وزارة التعليم
الجامعة السعودية اإللكترونية
College of Administrative and Financial Sciences
Assignment Purposes/Learning Outcomes:
After completion of Assignment-1 students will be able to understand the
LO 1.1: Recognize the overall knowledge management processes, concepts, goals and
strategies within the context of organization.
LO 1.2: Describe how valuable individual, group and organizational knowledge is
managed throughout the knowledge management cycle.
L.O 1.3: Define the different Knowledge types and explain how they are addressed by
knowledge management in different business environments.
Assignment Questions:
(10 Marks)
This Assignment is a report-based assignment.
The Assignment structure is as follows:
Part A: (5 Marks)
The Part A of the assignment must consist of the answers to following questions.
a). Discuss in detail the concept of knowledge management and its implications in present
day organisations.
b). Write a brief note on concept analysis.
c). explain the concept of Tacit knowledge and explicit knowledge with suitable examples.
Part B: (5 Marks)
Knowledge management cycle and Models:
a). Discuss in detail the Wiig’s Knowledge management cycle. How is it different from
McElroy’s Knowledge management cycle.
b). explain The Nonaka and Takeuchi KM model of knowledge conversion.
c). Briefly describe the Choo Sense-Making KM model.
(Support each part of the assignment with Proper references)
المملكة العربية السعودية
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
College of Administrative and Financial Sciences
Assignment-1
MGT 402-Entrepreneurship and small business
Due Date: 09/03/2024 (End of Week-7) @ 23:59
Course Name: Entrepreneurship and small
business
Student’s Name:
Course Code: MGT402
Student’s ID Number:
Semester: First
CRN:
Academic Year: 2023-24
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: Marks Obtained/Out of
10
Level of Marks: High/Middle/Low
Instructions – PLEASE READ THEM CAREFULLY
•
The Assignment must be submitted on Blackboard (WORD format only) via allocated folder.
•
Assignments submitted through email will not be accepted.
•
Students are advised to make their work clear and well presented; marks may be reduced for poor
presentation. This includes filling your information on the cover page.
•
Students must mention question number clearly in their answer.
•
Late submission will NOT be accepted.
•
Avoid plagiarism, the work should be in your own words, copying from students or other resources
without proper referencing will result in ZERO marks. No exceptions.
•
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures
containing text will be accepted and will be considered plagiarism).
•
Submissions without this cover page will NOT be accepted
•
Weight 10 Marks
Learning Outcomes:
1. Describe the place of small business in history and explore the strengths and weaknesses of
small business.
2. Design a solid projected financial plan and conduct a breakeven analysis for a small company.
3. Demonstrate the ability to deliver and communicate marketing massages in coherent and
professional manner.
4. Illustrate the ability to think independently and systematically on developing a viable business
model.
Assignment Workload:
This assignment is an individual assignment.
Start-up Business Plan
Assume yourself as an entrepreneur of a small startup business in Saudi Arabia.
Write brief notes on the following objectives:
1. Owners, capital structure and company profile (2 Marks)
a. Your Business Name, Address, E‐Mail
b. Form of ownership: What is the legal structure? Sole proprietor, Partnership,
Corporation….
C. Investment capital
2. Company Business Description (300 – 400 words)
A. Scope and type of business (4 Marks)
What business will you be in? What will you do? What market segment will you
choose?
• Business idea: what is your big idea? Is it a product or a service? What makes your
idea different?
• Mission Statement
• Company’s short-term and long-term goals and objectives.
• Target market and demographics: Who will your customers be? Where do they live?
What is your target market passionate about?
B. Business Philosophy (4 Marks)
What is important to you in your business?
• Describe your Industry: Is it a growth industry? What long-term or short-term changes
do you foresee in the industry? How will your company take advantage of it?
• Describe your most important company strengths and core competencies: What factors
will make the company succeed? What do you think your major competitive strengths
will be? What background experience, skills, and strengths do you personally bring to this
new venture?
• Risk Assessment: Evaluate the strengths and weaknesses of your business using SWOT.
•Who is your competition and how do you beat them?
Note: Use APA style of referencing
Answers:
1.
2.
المملكة العربية السعودية
وزارة التعليم
الجامعة السعودية اإللكترونية
Kingdom of Saudi Arabia
Ministry of Education
Saudi Electronic University
Department of Business Administration
College of Administrative and Financial Sciences
Assignment 1
Marketing Management (MGT 201)
Due Date: 9th March 2024 @ 23:59
Course Name: Marketing Management
Student’s Name:
Course Code: MGT201
Student’s ID Number:
Semester: 2nd
CRN:
Academic Year:
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: Marks Obtained/Out of 10
2023-24
Level of Marks: High/Middle/Low
General Instructions – PLEASE READ THEM CAREFULLY
•
•
•
•
•
•
•
•
The Assignment must be submitted on Blackboard (WORD format only) via allocated folder.
Assignments submitted through email will not be accepted.
Students are advised to make their work clear and well presented, marks may be reduced for
poor presentation. This includes filling your information on the cover page.
Students must mention question number clearly in their answer.
Late submission will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other
resources without proper referencing will result in ZERO marks. No exceptions.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No
pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Learning Outcomes:
1.
2.
3.
Recognize an understanding of the overall marketing concepts, goals and strategies within the context of
organizations goals and strategies. (CLO-1)
Demonstrate the ability to formulate marketing strategies that incorporate psychological and sociological
factors which influence consumer’s decision.. (CLO-3)
Use effective and collaborative interpersonal skills to carry out scientific analysis of consumers’ needs and
wants to formulate a marketing Plan. (CLO-5)
Critical Thinking
Max Marks-10
Reading required: – Read Chapter 1, 2, and 5 carefully and then answer the following
questions based on your understanding.
1. Based on the discussion made in Chapter-1 regarding the value creation concept, explain
how a SR100 Timex watch and a SR20000 Rolex watch deliver value to their respective
target markets? Which factors account for this dramatic difference in watch prices?
Critically examine and provide your answer.
Chapter-1 (4 Marks) (Minimum 200 words)
2. Lexus brand is owned by the Toyota Motor Corporation. In many ways Lexus the luxury
vehicle brand, operates independently from the Toyota Motor Corporation. Visit their
websites (Lexus https://www.lexus.com.sa , Toyota https://www.toyota.com.sa) and
identify what markets each brand targets and how the two companies use the marketing
mix (4P’s) differently to target their unique target markets?
Chapter-2 (3 Marks) (Minimum 150 words)
3. Being a student of marketing management, critically examine how the technological
advances such as artificial intelligence is influencing marketers in the current scenario?
Critically examine and provide your answer with suitable examples.
Chapter-5 (3 Marks) (Minimum 150 words)
Important Notes: •
•
•
Avoid Plagiarism
Support your answers with course material concepts, principles, and theories from the
textbook and scholarly, peer-reviewed journal articles etc.
Use APA style for writing the references.
Answers
1.
2.
3.
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