Description
One of this week’s topics is sponsorship activation. For this week’s discussion, please provide answers to the following questions:Please do some research and define the concept of sponsorship activation. Please provide three (3) sports related examples of how activation was used to successfully market a product or service in sport. If possible, please share any photos you locate that illustrate a sponsorship activation activity.Finally, based on your research for this week, please provide the best example of sport sponsorship activation (in addition to the three provided above) you located. Please share you believe it was so successful.
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