Description
The company I choosed the Tencent, and plz Using Havard reference format.
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Assessment Brief
Module Code
Module Name
Business Project
Level
6
Module Leader
Dr Shahin Mitha
Module Code
BUS4005
Assessment title:
Business Project Report
Weighting:
70%
Submission dates:
Feedback and
Grades due:
Please see NILE (Northampton Integrated Learning
Environment) under Assessment Information
Please see NILE under Assessment Information
Please read the whole assessment brief before starting work on the Assessment Task.
The Assessment Task
The Business Project requires each student to complete an independent supervised report.
Each individual project is, by definition, a unique piece of work. However, it should be
remembered that each project must use a variety of academic theories/models to discuss and
analyse. There will be taught content integrated into sessions that cover the below areas of the
business project.
Students are required to:
•
1
Choose one international company.
•
Research and discuss two of the three areas suggested below whilst drawing and
applying relevant theoretical frameworks.
What are the main issues an organisation faces when trading internationally?
How does an organisation manage cultural implications in their global ventures?
What should an organisation consider when trying to create a positive social impact?
Guidelines for the structure of your report:
•
Title page – to include the name of your tutor and word count.
•
Table of contents
•
Introduction
•
Part A – choose two areas to discuss, suggestions are:
1. What are the main issues an organisation faces when trading internationally?
2. How does an organisation manage cultural implications in its global ventures?
3. What should an organisation consider when trying to create a positive social
impact?
•
Part B – provide recommendations on how your chosen organisation can enhance its
business with the integration of relevant theoretical tools.
•
Conclusion
•
References
Please note: Appendices are not permitted.
Learning Outcomes
The learning outcomes that are being assessed in this assessment are:
a) Identify approaches and techniques which are appropriate for the task, critically
applying a variety of academic frameworks, concepts and theories as a foundation
for the project.
b) Research relevant information from a wide range of sources and use this to analyse
the international business issue(s) under consideration.
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c) Devise, sustain and convey an argument, verbally and in writing, supported by valid
evidence and use of relevant sources.
d) Make judgments by critical analysis and evaluation in relation to complex situations
and informed decisions in the context of real world issues justifying any conclusions
and recommendations.
Your grade will depend on how well you meet these learning outcomes in the way relevant for
this assessment. Please see the final page of this document for further details of the
criteria against which you will be assessed.
Word Limits
The maximum word limit for this assessment is 4000 words.
In accordance with the Assessment and Feedback Policy, as stated in section 4.40 where a
submission exceeds the stipulated word limit by more than 10%, the submission will only be
marked up to and including the additional 10%. Anything over this will not be included in
the final grade for the assessment item. Abstracts, bibliographies, reference lists,
appendices and footnotes are excluded from any word limit requirements.
In line with section 4.41 of the same Policy, where a submission is notably under the
word limit, the full submission will be marked on the extent to which the learning
objectives have been met.
Assessment Support
Specific support sessions for this assessment will be provided by the module team and
notified through NILE. You can also access individual support and guidance for your
assessments from Library and Learning Services. Visit the Skills Hub to access this support
and to discover the online support also available for assessments and academic skills.
Academic Integrity and Misconduct
The work you produce must be your own, with work taken from any other source properly
referenced and attributed. This means that it is an infringement of academic integrity and,
therefore, academic misconduct to ask someone else to carry out all or some of the work for
you, whether paid or unpaid, or to use the work of another student whether current or
previously submitted.
For further guidance on what constitutes plagiarism, contract cheating or collusion, or any other
infringement of academic integrity, please read the University’s Academic Integrity and
Misconduct Policy. Other useful resources to help with understanding academic integrity are
available from UNPAC – the University of Northampton’s Plagiarism Avoidance Course.
N.B. The penalties for academic misconduct are severe and include failing the
assessment, failing the module and even expulsion from the university.
3
Assessment Submission
To submit your work, please go to the ‘Assessment and Submission’ area on the NILE site and
use the relevant submission point to upload the assessment deliverables. The deadline for
this is 11.59pm (UK local time) on the date of submission. Please note that essays and textbased reports should be submitted as word documents and not PDFs or Mac files.
Written work submitted to TURNITIN will be subject to anti-plagiarism detection software.
Turnitin checks student work for possible textual matches against internet available resources
and its own proprietary database.
When you upload your work correctly to TURNITIN you will receive a receipt which is your
record and proof of submission. If your assessment is not submitted to TURNITIN, rather than
a receipt, you will see a green banner at the top of the screen that denotes successful
submission.
N.B Work emailed directly to your tutor will not be marked.
Late submission of work
For first sits, if an item of assessment is submitted late and an extension has not been
granted, the following will apply:
•
•
Within one week of the original deadline – work will be marked and returned with full
feedback and awarded a maximum bare pass grade.
More than one week from original deadline – grade achievable LG (L indicating late).
For resits there are no allowances for work submitted late and it will be treated as a nonsubmission.
Please see the Assessment and Feedback Policy for full information on the processes related
to assessment, grading and feedback, including anonymous grading. You will also find
Guidance on grades and resit opportunities from the main University website. Also explained
there are the meanings of the various G grades at the bottom of the grading scale including
LG mentioned above.
Extensions
The University of Northampton’s general policy about extensions is to be supportive of
students who have genuine difficulties in meeting an assessment deadline. It is not intended
for use where pressures of work could have reasonably been anticipated.
For full details please refer to the Extensions Policy. Extensions are only available for first sits
– they are not available for resits.
Mitigating Circumstances
For full guidance on Mitigating circumstances please go to Mitigating Circumstances where
you will find information on the policy as well as guidance and the form for making an
application. Please also see Extensions & Mitigating Circumstances guide that compares your
options.
4
Please note, however, that an application to defer an assessment on the grounds of mitigating
circumstances should normally be made in advance of the submission deadline or
examination date.
Feedback and Grades
These can be accessed through clicking on the “Gradebook” on NILE. Feedback will be
provided by a rubric with summary comments.
PJ1 Grading Rubric:
Learning Outcomes
addressed through
this assignment
No
submission
/ no
evidence
Fail
Pass
Commended
Merit
Distinction
Grading criteria
Work
submitted is
of no
academic
value /
nothing
submitted
Evidence
included or
provided but
missing in
some very
important
aspects.
Of satisfactory
quality,
demonstrating
evidence of
achieving the
requirements of
the learning
outcomes
Of sound
quality,
demonstrativ
e which is
sufficient and
appropriate to
the task or
activity
Of high
quality,
demonstratin
g evidence
which is
rigorous and
convincing,
appropriate to
the task or
activity
Of very high
quality,
demonstratin
g evidence
which is
strong, robust
and
consistent,
appropriate to
the task or
activity
Identify
approaches and
techniques which
are appropriate for
the task, critically
applying a variety
of academic
frameworks,
concepts and
theories as a
foundation for the
project.
Your answer did
not apply a
sufficient variety
of academic
theories relevant
to study.
You had included
some academic
theories relevant
to study. However,
the theory
application is
highly descriptive
and generalised.
You had included
a variety of
academic
theories relevant
to study.
However,
theories are
described rather
than applied.
You had applied
a variety of
academic
theories relevant
to study.
You had applied
a variety of
academic
theories relevant
to study.
Good application
of theories and
models within
the different
sections.
Excellent
application of
appropriate
theories and
models within
the different
sections.
Research relevant
information from a
wide range of
sources and use
this to analyse the
international
business issue(s)
under
consideration.
Poor choice of
company data
from a limited
range of
resources;
Unsatisfactory
data evaluation
and theoretical
underpinning.
Satisfactory use
of company
data from a
wide range of
resources
including
academic
publications;
Satisfactory
data evaluation
and theoretical
underpinning
but highly
descriptive and
generalised.
Good use of
company data
relevant and
appropriate to
the task from
a wide range
of resources
including
academic
publications;
Good data
evaluation
and
theoretical
underpinning
but elements
of
generalisation
and
descriptivene
ss.
Very good
use of
company data
relevant and
appropriate to
the task from
a wide range
of resources
including
academic
publications;
Very good
level of
critical
analysis of
data using
appropriate
theoretical
frameworks.
Devise, sustain
and convey an
argument, verbally
and in writing,
supported by valid
Your arguments or
points were not
clearly expressed,
and / or your
answer did not
have an
Your arguments or
points were
sufficiently clearly
expressed and
your answer
sufficiently well
Your arguments
or points were
generally clearly
expressed and
your answer
reasonably well
5
Excellent
level of
identification
and utilisation
of company
data relevant
and
appropriate to
the task from
a wide range
of resources
including
academic
publications;
Excellent
level of
critical
analysis of
data using
appropriate
theoretical
framework.
Most of your
Your arguments
arguments or
and points were
points were
clearly
generally clearly expressed and
expressed and
your answer was
your answer was well structured.
evidence and use
of relevant
sources.
appropriate
structure.
structured to pass
the assignment.
structured,
well structured.
however, there
is much room for
improvement
here.
Make judgments
by critical analysis
and evaluation in
relation to complex
situations and
informed decisions
in the context of
real world issues
justifying any
conclusions and
recommendations.
Little to no
conclusion or
recommendations.
Generic and
descriptive
conclusions and
recommendations
that lack
justification and
criticality.
Satisfactory
conclusion and
recommendation
s that attempts
to justify but
lacks criticality.
Very good
conclusion and
recommendation
s with
justifications, yet
does not fully
demonstrate
critical thinking
to support
arguments.
Excellent
conclusion and
recommendation
s that
demonstrate
critical thinking
with
justifications to
support
arguments.
Academic /
Professional
quality
Poor command of
academic /
professional
conventions
appropriate to the
discipline.
Satisfactory
command of
academic /
professional
conventions
appropriate to the
discipline.
Sound command
of academic /
professional
conventions
sufficient and
appropriate to
the discipline.
Rigorous
command of
academic /
professional
conventions
appropriate to
the discipline.
Authoritative
command of
academic /
professional
conventions
appropriate to
the discipline.
6
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