Module 4: Sharing and Analyzing Data Discussion

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Module 4: Sharing and Analyzing Data Discussion

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Overview

By now, you should have completed your usability test and collected your data. Data is an interesting part of writing, because it is, in itself, information that needs additional translation. What does your data mean? What should a reader understand? What are some important ideas that ought to be highlighted? Therefore, your job as a writer includes translating data into writing that helps the reader understand key arguments. In order to do this, you will need to, first, analyze data.

For this discussion assignment, please note that you will need to post your response first before you are able to see what others have posted.

Directions

Post your data from your usability test to this discussion page. Provide some context for your data by including a short introduction to your data. You may want to follow up with some patterns you already see and questions you may have for your peers.

To help you think about how to organize your data for your classmates and, ultimately, for your usability report, please see the tables on page 2 and 3 of the following report template:


Unformatted Attachment Preview

Usability Test Report for [Product Name]
Date of Report:
Date of Test:
Location of Test:
[Month Day, Year]
[Month Day, Year]
[City, State]
Prepared for:
Phone Number:
Email:
[First Name, Last Name]
[XXX-XXX-XXXX]
[[email protected]]
Prepared by:
Phone Number:
Email:
[First Name, Last Name]
[XXX-XXX-XXXX]
[[email protected]]
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
1
Table of Contents
Executive Summary ……………………………………………………………………………………………………… 3
Methodology………………………………………………………………………………………………………………… 3
What happened during the usability test ……………………………………………………………………… 3
Who we tested ………………………………………………………………………………………………………… 3
What participants did ……………………………………………………………………………………………….. 4
What data we collected …………………………………………………………………………………………….. 4
Where we tested ……………………………………………………………………………………………………… 4
Introductory Questions & Tasks ……………………………………………………………………………………… 5
Findings & Recommendations ……………………………………………………………………………………….. 6
Home Page Issues …………………………………………………………………………………………………… 7
Scenario #1 …………………………………………………………………………………………………………….. 8
Exit Questions/User Impressions ……………………………………………………………………………….. 9
Appendices ……………………………………………………………………………………………………………….. 10
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
2
Executive Summary
NOTE: Include high-level summary of findings here, including:



Overall task performance
User difficulties and frustrations with the site
Significant usability findings (may include positive as well as negative findings)
Methodology
What happened during the usability test
The usability evaluation of the [product name] was conducted by [usability team or contractor] in
[city, state] on [month day, year].
During the usability evaluation, [eight] participants, matching the user profile(s), were asked to
spend one hour with the site. During this hour, participants:




Completed a user background questionnaire
Answered questions about initial site impressions
Performed real-world tasks on the site while thinking aloud
Answered questions about their overall satisfaction
Who we tested
[Eight] participants, having the following profile characteristics, evaluated [product name].
NOTE: Add or delete main categories as needed. Refer to screener for main demographic
information.
Audience Type
Computer Usage
Profile
User Profile 1
User Profile 2
User Profile 3
Number
2
4
2
Hours Per Week
0 to 10 hrs. wk.
11 to 25 hrs. wk.
26+ hrs. wk.
Number
2
4
2
TOTAL
(participants)
8
TOTAL
(participants)
8
Age
Gender
Age Range
18-25
26-39
40-59
60-74
Number
2
2
2
2
TOTAL
(participants)
8
Gender
Women
Men
TOTAL
(participants)
Number
4
4
8
Participants, matching the [product name] user profile, were recruited prior to testing with the
assistance of a market research firm. Participants were compensated [$75] for their time.
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
3
What participants did
During the usability evaluation, participants were asked to complete [ten (10)] scenarios or “reallife” tasks on the site. The tasks were presented in [random order] and [participants were
instructed not to search].
The following tasks were identified from user data collection efforts and assistance from the
[project team].
#
1
2
3
4
5
6
7
8
9
10
Task
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
[Task statement]
What data we collected
NOTE: This section should describe:


Performance metrics captured and a description / definition of each metric
Preference metrics captured and a description / definition of each metric
Where we tested
Following is a summary of the participants’ computing environment:
Criteria
URL of tested website:
Computer platforms:
Browser tested:
Screen resolution:
Operating system:
Connection speed:
Result
[http://www.sitename.gov]
[Dell Pentium IV with an 18” display]
[Internet Explorer 6.0]
[1024 X 768]
[Windows XP]
[Shared T1]
NOTE: This section should also describe:



Information about usability logging tools
Video/audio recording equipment
Set-up of the testing and observation rooms, etc.
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
4
Introductory Questions & Tasks
At the beginning of each session, we asked participants [four] questions, including:




Have you heard of [site]?
Just from looking at this site, what kinds of information do you think you could get from
this site? Please be specific.
Who do you think this site is designed for? Why?
Who manages this site?
[Include summary of participants’ comments]
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
5
Findings & Recommendations
NOTE: This section should include:






Usability findings observed in usability testing
Evidence to support the finding, including performance and preference data
Video clips to illustrate the finding (optional)
Screenshots with callouts to illustrate the finding (optional)
Severity ratings (optional)
Research-based recommendations
The detailed findings may be organized in one of two ways, either:


By scenario
By type of issue
If organized by type of issue, the findings may coincide with the organization of the ResearchBased Web Design & Usability Guidelines:








Homepage
Presentation, Layout and Visual Design
Navigation, Links and Terminology
Content
Forms
Search
Accessibility
Hardware and Software
Please note that we are including two different formats for the findings and recommendations
section of the report. Please select the format that works best for you.
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
6
Home Page Issues
Finding [#1]: [Finding Statement]
Participants
performed
better and
preferred a
plain
background
to the
patterned
background.
Figure 1
Supporting Evidence
Recommendations/Comments
[Statements of supporting evidence.]
[Statements of recommendations.]
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
7
Scenario #1
Scenario [#1]
Number of participants
% successful
[8]
[100%]
Participants
performed
better and
preferred a
plain
background
to the
patterned
background.
Supporting Evidence
Recommendations/Comments
[Statements of supporting
evidence.]
[Statements of recommendations.]
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
8
Exit Questions/User Impressions
At the end of each session, we asked participants [nine] questions:









What is your overall impression to [site]?
What is your impression of the search capability?
Do you feel this site is current? Why?
What did you like best about the site?
What did you like least about the site?
If you were the website developer, what would be the first thing you would do to improve
the website?
Is there anything that you feel is missing on this site? (Probe: content or site
features/functions)
If you were to describe this site to a colleague in a sentence or two, what would you say?
Do you have any other final comments or questions?
[Include summary of participants’ comments]
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
9
Appendices
NOTE: This section should include:


Detailed information about the usability test that was not included in the report
Copies of all guides, instructions, forms, and questionnaires used in the usability test so
that the test can easily be recreated
U.S. Department of Health & Human Services – 200 Independence Avenue, S.W. – Washington, D.C. 20201
10

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