Description
hello I need help making a professional presentation based on the thread and guidelines posted. In my case it wil be thread 3 “NETWORKING” I will also provide the discussions post that go integrated on what the power point will have included. Also I will add the presentation rubric. Please if you can provide a narrative I can use and read on the presentation. Please use scholarly sources. Along with pictures.
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Audience and Purpose:
My Week 8 presentation is aimed at business administration professionals and students with an interest in
enhancing their networking skills for employment opportunities. The purpose is to communicate effective
strategies for initiating and maintaining professional relationships that can lead to career advancements.
Research Questions:
1. How does effective communication impact networking success in business administration?
2. What are the best practices for following up with professional contacts after networking events?
3. How can one leverage social media platforms to enhance employment networking within the field
of business administration?
Professional Sources:
1. I will use the Harvard Business Review’s article on “Networking for Career Growth” which
provides insights into strategic communication approaches in professional settings. This source is
credible due to its peer-reviewed nature and its reputation in the business community.
2. The second source will be a study from the Journal of Business Communication that discusses the
role of digital platforms in networking. This peer-reviewed journal offers data-driven analysis
making it a reliable source for my presentation.
APA Citation:
•
Harvard Business Review. (2021). Networking for Career Growth. Journal of Business
Strategy, 42(1), 34-40.
•
Journal of Business Communication. (2020). Digital Platforms and Professional
Networking: An Integrative Review. Journal of Business Communication, 57(2), 220-238.
Quotation:
A quote I plan to use is: “Networking is not about just connecting people. It’s about connecting people
with people, people with ideas, and people with opportunities.” — Michele Jennae, The Connectworker
(Jennae, 2019, p. 58).
Paraphrase in APA:
According to Jennae (2019), networking transcends the mere act of linking individuals by:
• Creating avenues for individuals
• Encounter new concepts
• Chances for advancement
Audience and Purpose: Thread 3 Employment Communication – Networking
My Week 8 presentation is aimed at business administration professionals and students with an
interest in enhancing their networking skills for employment opportunities. The purpose is to
communicate effective strategies for initiating and maintaining professional relationships that
can lead to career advancements.
Research Questions:
1.
How does effective communication impact networking success in business administration?
2. What are the best practices for following up with professional contacts after networking
events?
3. How can one leverage social media platforms to enhance employment networking within
the field of business administration?
Professional Sources:
1. I will use the Harvard Business Review’s article on “Networking for Career Growth”
which provides insights into strategic communication approaches in professional settings. This
source is credible due to its peer-reviewed nature and its reputation in the business community.
2. The second source will be on Harvard Business Review’s article on “Strengthen Your
Professional Presence on Social Media”. This peer review offers data-driven analysis making it a
reliable source for my presentation.
APA Citation:
•
Ravishankar, R. A. (2023, March 22). A Beginner’s Guide to Networking.
Harvard Business Review. https://hbr.org/2023/03/a-beginners-guide-to-networking
•
Gibbings, M. (2022, August 9). Strengthen Your Professional Presence on Social
Media. Harvard Business Review. https://hbr.org/2022/08/strengthen-your-professionalpresence-on-social-media
Quotation:
A quote I plan to use is: “Networking is not about just connecting people. It’s about connecting
people with people, people with ideas, and people with opportunities.” —
My Week 8 presentation is aimed at business administration
professionals and students with an interest in enhancing their
networking skills for employment opportunities. The purpose is to
communicate effective strategies for initiating and maintaining
professional relationships that can lead to career advancements.
Research Questions:
1. How does effective communication impact networking success in
business administration?
2. What are the best practices for following up with professional
contacts after networking events?
3. How can one leverage social media platforms to enhance
employment networking within the field of business administration?
Professional Sources:
1. I will use the Harvard Business Review’s article on “Networking for
Career Growth” which provides insights into strategic communication
approaches in professional settings. This source is credible due to its
peer-reviewed nature and its reputation in the business community.
2. The second source will be on Harvard Business Review’s article on
“Strengthen Your Professional Presence on Social Media”. This peer
review offers data-driven analysis making it a reliable source for my
presentation.
APA Citation:
•
Ravishankar, R. A. (2023, March 22). A Beginner’s Guide to
Networking. Harvard Business Review. https://hbr.org/2023/03/abeginners-guide-to-networking
•
Gibbings, M. (2022, August 9). Strengthen Your Professional
Presence on Social Media. Harvard Business
Review. https://hbr.org/2022/08/strengthen-your-professionalpresence-on-social-media
Paraphrase in APA:
According to Jennae (2019), networking transcends the mere act of
linking individuals by:
·
Avenues for individuals
·
Encounter with new concepts
·
Opportunities for advancement
I have chosen Thread 1: Social Media
To effectively promote next week’s communications conference, I’ve chosen LinkedIn as the platform for
my social media message. LinkedIn is professionally oriented and widely used by business professionals,
making it the most appropriate platform for advertising an event focused on professional development in
business administration.
Social Media Message:
“Exciting news for my fellow business communicators!
I’m thrilled to invite you to next week’s
game-changing Communications Conference. Don’t miss my presentation on ‘Strategies for Professional
Networking Success.’ Connect, learn, and grow with industry leaders. #NetworkingExcellence #Business
Strategies Used:
1.
Hashtags: I’ve incorporated specific hashtags such as #NetworkingExcellence and
#BusinessGrowth to increase the visibility of the post within relevant LinkedIn communities.
2.
Call to Action: The message invites and encourages direct engagement by using action
verbs like “join us” and “don’t miss.”
3.
Visual Appeal: I would attach a compelling image or graphic related to the conference to
draw attention to the post.
Reflection on Strategy Effectiveness:
Choosing LinkedIn as the platform was strategic due to its professional demographic, which aligns with
the conference’s target audience. The use of hashtags is a common strategy for increasing post
discoverability, which I observed from a recent LinkedIn campaign by ‘XYZ Corporation.’ They
effectively used hashtags like #InnovationLeadership to trend in their niche market. The call to action is a
proven method to engage the audience, prompting immediate responses. This technique was similarly
employed by ‘ABC Tech’ in their promotion of a webinar, resulting in a high engagement rate.
By mirroring these strategies in my social media message, I aim to foster interest and encourage active
participation in the conference, ultimately contributing to the event’s success and my own presentation’s
visibility.
References:
• Niemi , Rami. “Learn to Love Networking,” Photograph, May 2016, hbr.org/2016/05/learn-tolove-networking
•
Chang, Jenny . “Importance of Business Networking,” Photograph, 17 Nov. 2023,
financesonline.com/business-networking-statistics/
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