Description
INSTRUCTIONS
Scope of the Modern Company In this module, we looked at technology-based industries and the management of innovation. For this week’s assignment, review Case 12: Tesla: Eni SpA: The Corporate Strategy of an International Energy Major, p. 503 (in your textbook). Remember: A case study is a puzzle to be solved, so before reading and answering the specific case study questions, develop your proposed solution by following these five steps:
Read the case study to identify the key issues and underlying issues. These issues are the principles and concepts of the course module, which apply to the situation described in the case study.
Record the facts from the case study which are relevant to the principles and concepts of the module. The case may have extraneous information not relevant to the current course module. Your ability to differentiate between relevant and irrelevant information is an important aspect of case analysis, as it will inform the focus of your answers.
Describe in some detail the actions that would address or correct the situation.
Consider how you would support your solution with examples from experience or current real-life examples or cases from textbooks.
Complete this initial analysis and then read the discussion questions. Typically, you will already have the answers to the questions but with a broader consideration. At this point, you can add the details and/or analytical tools required to solve the case.
Case Study Questions:
How has Eni SpA leveraged innovation to gain a competitive advantage in the global energy market?
What are the determinants of the profitability of Eni SpA’s innovation strategy?
How has Tesla’s innovation strategy contributed to its competitive advantage in the auto industry?
How can Tesla exploit its innovation in electric vehicle technology to expand into new markets?
What key success factors have changed in the auto industry due to the rapid evolution of technology, and how has Tesla adapted to these changes?
Your well-written paper should meet the following requirements:
Be 4 to 5 pages in length, which does not include the required title and reference pages, which are never a part of the content minimum requirements.
Use Saudi Electronic University academic writing standards and APA style guidelines.
Support your submission with course material concepts, principles, and theories from the textbook and at least two scholarly, peer-reviewed journal articles unless the assignment calls for more.
It is strongly encouraged that you submit all assignments into the Turnitin Originality Check before submitting it to your instructor for grading. If you are unsure how to submit an assignment into the Originality Check tool, review the Turnitin Originality Check—Student Guide for step-by-step instructions.
Review the grading rubric to see how you will be graded for this assignment.
CT Rubric
